MADM-4701 International Business

The course is divided into five parts, which are all interconnected: (1) The environment: how and what is globalization, its implications and how countries are inserted in a globalized world. (2) Insertion of Latin America in the globalized world. (3) Insertion of Colombia in the globalized world. (4) International trade, trade agreements and all institutions and instruments of globalization. (5) Finally, it will analyze the various strategies that companies may pursue in this environment of globalization and the various strategies they have applied for their internationalization, through the study of successful cases worldwide, Latin America and Colombia.




Garcia Duque Juana