ARTE-3408 Art Policies

In today’s knowledge society, which sets the pace for a new characterization of our socioeconomic system as cultural capitalism, the production of social meanings and senses that take place through the different social practices and their communication devices –including remarkably artistic practices- are relevant within the complex production apparatus of systems of "truth" which intend to establish not only a conception of external nature or reality, but also a conception of the social system that constitutes that reality and social identities that construct those systems every day. In other words, culture is an ideological apparatus that produces the underlying basis of our structure. This is the market of symbolism, influenced by politics –the struggles for the control of meanings -. This approach is part of the ‘cultural shift’ of the 1990s until its consolidation in the ‘image shift’ proposed in the turn of the millennium.